BMW: The Protégé
BMW: The ProtégéCommercial
directed by
Federico Mazzarisi
agency
TBWA
Juice Network
production house
MOD Shangai
executive producers
Iris Jin
Vicky Bai
about the project
I love the way you make me close my eyes. Imagine us runnin’ the fields, burnin’ adrenaline. Oh, I love the way you lose clothes, close my-. The shadows you cast over me that I’ve only seen in my dreams. Because you make my whole world go dark. Kill the lights, kill the lights.